Tuesday, June 03, 2008

Political Marketing: Battle of products and not advertisements


Selling Candidates is a title of the book launched on 13 May 2008 during the First Campaigners-Media Interface at the Hyatt Hotel and Casino in Manila. The Ateneo School of Government, Newsbreak, and the Konrad Adenauer Stiftung (KAS) should be congratulated for their effort to bring together the heavyweights in the political consulting, campaigns, and political party establishment. KAS even brought in, straight from Germany, Dr. Helmut Jung, GMS Managing Director.read more

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